Pantone Reveals color of the year 2024: Peach Fuzz Sets Design Trends

In the world of fashion and design, Pantone, a famous color research group, says that “Peach Fuzz” will be the main color in 2024.

Pantone Color of the Year 2024: PANTONE 13-1023 Peach Fuzz.

A velvety gentle peach whose all-embracing spirit enriches mind, body, and heart.

Learn more about PANTONE 13-1023 Peach Fuzz:https://t.co/323jbOLiTA#pantone #pantonecoloroftheyear #pantone2024 #peachfuzz pic.twitter.com/9cjGBY9bsY

— PANTONE (@pantone) December 7, 2023

This announcement, backed by a close look at trends in fashion, media, marketing, politics, and culture, sets the mood for the upcoming year. Pantone’s choice of colors isn’t just about looks; it acts as a guide for many brands trying to match their products with what’s expected to be popular.

Though we don’t know all the details of how Pantone predicts colors, we do know they study past trends in colors used in marketing and fashion. The goal is to give everyone in the industry a helpful guide, so marketers can save time, effort, and money when picking colors for their products.

As companies get ready to use Peach Fuzz, there are lots of possibilities. Makeup brands might make new things in this cool color, Nike could have special Peach Air Jordans, and apps like Canva might use it in their designs. Interior design companies could also make cool Peach Fuzz products.

Pantone color of the year 2023 was Viva Magenta

An unconventional shade for an unconventional time:
a new vision. Color of the Year 2023: PANTONE 18-1750 Viva Magenta

Vibrating with vim and vigor, a shade rooted in nature descending from the red family demonstrating a new signal of strength.https://t.co/vxEQlBykRT#Pantone pic.twitter.com/pRIP6bI2NH

— PANTONE (@pantone) December 2, 2022

Also read about Pantone Color Book to know more about What are Pantone color systems.

Further if you want to design ur own color using the Pantone systems, use Pantone Connect for that.

The task is to find cool and new ways to use Peach Fuzz, making it more than just a color idea and turning it into something lively soon. The color of the year is a small but important part of our lives, matching up with global trends. As trends change, our priorities change too.

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